When I first saw the ad for Dr. Pepper's new drink that only has ten calories, I was actually appalled. This commercial is so shamelessly sexist! The commercial starts off with a scene from an action movie, and the first thing the macho star of the commercial says is, "Enjoying the film? Of course not." I found this so derogatory. It sounds like he's talking down to me, directly. Assuming women don't like action movies is foolish, because there are many woman out there who enjoy "manly" things whether it's playing basketball or going to the shooting range. The ad fully insures its consumers that they are being disparaging to women by ending it with, "So you can keep the romantic comedies and lady drinks" like as if all women are prissy and love to just sit around and watch cheeky movies as they paint their nails. I know this commercial's intent was to be funny, but I am a little offended. Furthermore, they end the commercial with the drink and their new slogan for this drink, "It's not for women" and have made a Facebook page with this new catch phrase. When a woman tries liking this page, it actually does not let you like the page. Then tells the woman that they "may have something more [our] speed at drpepper.com" Again Dr. Pepper continues to not only exclude women, but to do it in a demeaning and rude way. I am disappointed with Dr. Pepper's advertising strategy for this product, but I guess it hasn't stopped me from buying other Dr. Pepper products. Dr. Pepper since then has come out with more commercials with men doing manly things, and has stopped impolitely excluding and stereotyping women and instead just focusing on men. These commercials are much more appropriate and actually funny. The "Not for women" commercial is not featured on their official Youtube account, so maybe they realized that commercial wasn't very seemly in a society where sexism is still very common.

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